It is always a pleasure to transform the complex into something fluid and easy to grasp.
We had the joy of partnering with B.estratégia on this project, which translates strategic thinking into a clear, educational, and engaging visual narrative.
We developed a main film explaining the core of what B.estratégia does, followed by three case study videos showcasing their work with Wizard, O Boticário, and Eurofarma.
Our team came together to bring this story to life: the brilliant script by Gustavo Gonçalves, the impeccable design by Eder Cruz, the fluid animation by Renato Prado and Bárbara Souza, and the striking voiceover by Dani Varanda.
The result? A strategy that reveals itself, explains itself, and is truly felt. Thank you, B.estratégia,
for such a powerful and purpose-driven partnership.
Client: B.estratégia
Studio: Clapy
Script: Gustavo Gonçalves
Creative Direction: Renato Prado
Illustration: Eder Cruz
Animation: Bárbara Souza | Renato Prado
Voiceover: Dani Varanda
Thanks for watching! :)